Hi, I was browsing AIGA website, and I found out the organization has set up standards for professional practice in 1996. I am not sure if they have updated version but this this is what they have on the website:
Hi, I was browsing AIGA website, and I found out the organization has set up standards for professional practice in 1996. I am not sure if they have updated version but this this is what they have on the website:
I come cross this recently, and I just found this manifesto has got quite radical approach against media and advertising industry ( in the mean time Kalle Lasn is marketing his book through the media he is referring ). He is enforcing the idea that we, designers having a powerful profession that can have nasty societal consequences.
We are global network of artists, writers, environmentalists, teachers, downshifters, fair traders, rabble-rousers, shit-disturbers, incorrigibles, and malcontents. We are anarchists, guerrilla tacticians, meme warriors, neo-Luddites, pranksters, poets, philosophers, and punks. Our aim is to topple existing power structures and change the we live in the twenty-first century. We will change the way information flows, the way institutions wield power, the way the food, fashion, car, and culture industries set their agendas.
Above all, we will change the way the interact with the mass media and the way in which meaning is produced in our society.
Design anarchy is madness. Choose it only if you are certain the other options will corrode your soul and give you a bleeding ulcer, only if you know you are among the chosen few designers who hold Prometheus’s holy fire in your hands. You will suffer for years and live like a stray dog, but you will have the joy of breaking all the rules, of freely mixing art and politics, of pouring your beliefs and convictions into your work. Eventually, if you are really as brilliant as you think, you will have a crack at pushing the boundaries of blobal culture with bold new forms and fresh ways of being.